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BLU Life Play Quad-Band & WorldTravelSIM card + Voice + Text + Data + 3G + WiFi + GPS + Email
BLU Life Play Quad-Band & WorldTravelSIM card + Voice + Text + Data + 3G + WiFi + GPS + Email


Purchase the BLU Life Play World Phone + Voice + Text + Data + 3G + Wi-Fi + Email + GPS (Quad Band) with WorldTravelSIM for just $229.95 


                        Keep it Simple. One Phone, One World!   

Need more information? Please call us 7 days a week. Toll Free 1 888-540-1170 




 We offer a simple and affordable international prepaid solution.


  • BLU Life Play World Phone $229.95
  • Includes a U.K. and U.S. mobile number
  • Includes WorldTravelSIM card (installed and activated)
  • WorldTravelSIM card and airtime credit will never expire
  • Your phone will arrive activated and ready to go!
  • Quad Band 850/900/1800/1900 Mhz
  • 3G - 850/1900/2100 Mhz
  • Surf the internet and check your emails
  • Android v4.o ICS
  • New - Unlocked - 1 Year Warranty
  • Protective Silicone Case
  • International prepaid service in 220 countries
  • Save up to 90 % off U.S. and international carrier rates
  • No Connection Fee, No Contract, No Credit Check, No Monthly Charge
  • FREE incoming calls in 38 countries!
  • All Incoming text messages are FREE
  • Recharge online, from your BLU World Phone or by calling us 24/7
  • Check available balance from your BLU World Phone
  • BLU Life Play will also work in Japan and South Korea
  • Voicemail access
  • 24/7 customer care service
  • Shipping starts at $4.95 (2 to 3 days transit)
  • We are a U.S. based company, open since 1998
  • We offer rush overnight delivery service

    No Contracts, No Monthly Fee, No Credit Checks, No Surcharge, No Connection Fee, No Surprises!





    You will receive


    BLU Life Play  Dual-SIM, World Phone $229.95 - Quad-Band (850, 900, 1800, 1900), battery, international travel charger, 220V plug adapter, USB cable, earphone mic, screen protector, protective silicone case and quick start guide.

    FREE In-Car plug in charger adapter (Limited Time Offer) Charge your phone on the go!

    Key Features: The BLU Life Play is a brilliant 4.7" HD display, showcasing the latest ANDROID Jellybean V4.2 OS will sure to spark a fever hype. Yet the Life Play is so much more that that, with its Quad-Core Cortex-A7 1.2Ghz CPU processor along with 4GB of memory + 1GB RAM, this device is a power house. A 8.0 MP Autofocus Led Flash + 2MP Frontal camera captures vivid images and the ability to show 1080p video on the HD camera is a gem. Dual-SIM Slot, Extremely slim 7.9mm design. This phone will also work in Japan and South Korea. 

    Includes WorldTravelSIM card (installed and activated) See below WorldTravelSIM rates and information.

    WorldTravelSIM Rates


    Data Rates

    The WorldTravelSIM card (installed) offers data service, so you can surf the internet and check your emails. Data rates start at 49 cents per MB.

    Data Rate $0.49 MB: Australia, Belgium, Bulgaria, Canada, China, Czech Republic, Egypt, Finland, France, Germany, Greece, Ireland, Italy, Jamaica, Kenya, Malta, Mexico, Netherlands, Poland, Portugal, Slovakia, South Africa, Spain, Sri Lanka, Sweden, Taiwan, Tanzania, Thailand, Tunisia, Uganda, UK, USA and Zambia. Contact us for data rates in other countries. 

    UK and US Mobile Number


    Your WorldTravelSIM card has a U.K. and U.S. mobile number. We do not charge a monthly fee for these mobile numbers. The U.K. mobile number offers FREE incoming calls in 38 countries.

    Your incoming call rate will only increase $0.29 per min when answering a call with your U.S. mobile number. 


    allers from the U.S. will not incur an international long distance charge when dialing your US mobile number.


    FREE incoming calls

    Free Incoming calls to the U.K. mobile number: Australia, Austria, Bahrain, Belgium, Costa Rica, Cyprus, Czech Republic, Denmark, Egypt, Finland, France, Georgia, Germany, Greece, Guernsey, Hungary, Ireland, Israel, Italy, Japan, Jersey, Jordan, Kenya, Latvia, Lithuania, Malawi, Montserrat, Netherlands, Nigeria, Norway, Poland, Portugal, Russia, South Korea, Spain, Sweden, Turkey, United Kingdom and Vietnam.

    FREE incoming text messages

    All incoming (SMS) text messages to your U.K. and U.S. mobile numbers are FREE! 


    Service Life

    Your WorldTravelSIM card and airtime credit will never expire!     

    How to add airtime credit


    Your WorldTravelSIM card will require prepaid starter airtime credit. To purchase starter airtime credit with your first order, scroll down to “Start Order Here.”  We will pre-load your SIM card with the amount that you choose. 

    You can purchase additional prepaid airtime credit when you receive your BLU World Phone and while you are overseas. Additional airtime time credit can be purchased on our web site, with your BLU World Phone with our "Handset top-up" service or by calling our call us 24/7. 

    Airtime credit is available in the following denominations: $25.00, $50.00, $100.00, $150.00, $200.00 and $250.00. We will automatically recharge your SIM card with the additional airtime credit.  

    Shipping Information


    Orders are shipped the same day. Rush orders are always welcomed! 

    USPS Priority Mail $4.95 (2 to 3 days)

    USPS Express Mail $18.95 (1 day)

    FedEx 2nd Day Air $19.95

    FedEx Standard Overnight $34.95

    Note:  We do not ship outside the USA. 


    Start Order Here

    Please complete our secure online order form. You will receive an email confirmation once you complete your order. You also have the option to purchase your cell phone by calling us 24/7. Our toll free number is 1-888-540-1170.

List Price: $259.95
Price: $229.95

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